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By:John Horne,Professor of Modern European History John Horne,Wolfram Manzenreiter
Published on 2004-09-23 by Routledge

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Global popular culture and big business have revolutionised the East in a generation. Football, Sport of the masses and now commercial super power, has travelled with this tide of change in the East in its own right. The development of football as a major participatory sport in Japan, Korea and China makes it an ideal case study for analysis of the complex relationship between sport, culture, society and economy in the East. Football is also a useful entry point for examination of the phenomena of increasing globalisation, and this theme is widely discussed. This broad ranging collection of essays includes: - Social change and national identity - Women's football and gender traditions - Finance and investment in football - The development of professional football - Football and the media - Football Fans, 'hooligans' and soccer supporter culture

This Book was ranked at 21 by Google Books for keyword business Culture.

Book ID of Football Goes East's Books is 8S1BLVPZqOsC, Book which was written byJohn Horne,Professor of Modern European History John Horne,Wolfram Manzenreiterhave ETAG "lcAl7HMm0AA"

Book which was published by Routledge since 2004-09-23 have ISBNs, ISBN 13 Code is 9781134365586 and ISBN 10 Code is 1134365586

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Book which have "288 Pages" is Printed at BOOK under CategoryHistory

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